Ruuvi
Brief
Client
Ruuvi is a Finnish tech startup that offers sensors for climate measurements. As a startup deeply passionate about elegant and innovative open-source electronics, Ruuvi seeks to revolutionize the traditional methods of measuring our environment.
Business Challenge
Ruuvi already had a website, but the business required a more sophisticated approach to effectively showcase all the benefits of its products and enable the use of e-commerce solutions.
Technologies we used
![Ruuvi](https://itmonks.com/wp-content/uploads/2022/10/Ruuvi_8.jpg)
Cooperation model
The project was realized under the fixed budget model and using the waterfall model of cooperation.
Project team
1x Project Manager
1x Senior Back-End Developer
1x Senior Front-End Developer
1x Designer from the Client’s side
Technology
Custom WordPress solutions (ACF)
WooCommerce
GitHub projects
Active Collab
Telegram
Time period
6 months from first contact till the website launch
![](https://itmonks.com/wp-content/uploads/2022/10/Ruuvi_2.jpg)
IT Monks does complex custom websites,
ready for the marketing
Business needs
Seeking a more comprehensive solution to showcase all the benefits of their product and facilitate the implementation of e-commerce solutions, Ruuvi decided to proceed with developing a new website.
The primary goal was to display prices based on the client’s location directly within the product block on the website.
Scope of work
- Web Development with Custom Gutenberg blocks based on ACF (Advanced Custom Fields)
- Custom-codded price calculation based on the user’s location
- Custom mailing database integration (Sendy)
- Custom GTM integration
![](https://itmonks.com/wp-content/uploads/2022/10/Ruuvi_7.jpg)
![](https://itmonks.com/wp-content/uploads/2022/10/Ruuvi_4.jpg)
Result
The optimized product blocks and a faster checkout process led to an increase in the conversion rate.
- The new website was completed in 6 months.
- Custom integrations – mailing database & GTM