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Website builders are tools or platforms designed to streamline website creation, offering a no-code, drag-and-drop experience that makes building websites accessible for non-technical users. These platforms come with pre-designed templates and built-in features that help businesses save time while ensuring responsive and visually appealing designs.
The convenience of website builders lies in their simplicity — users can launch a website within a timeframe ranging from 1 week to 3 months, depending on the project’s complexity, the team involved, and other factors, without needing coding expertise.
Despite the benefits of editing pre-designed templates in the drag-and-drop interfaces, website builders come with limited flexibility. They often lack advanced customization options, limit design flexibility, and impose restrictions on SEO optimization, integrations, and website migration.
For businesses that require full control over advanced customization, design flexibility for maintaining brand identity, and unrestricted integrations, custom web development is a better alternative.
Unlike website builders, custom-built websites provide maximum flexibility, allowing enterprises to tailor every aspect of their site to meet specific business needs. This approach ensures a unique online presence, greater performance optimization, integration with diverse web technologies, and long-term scalability — essential factors for enterprise projects looking to stand out.
The main features of website builders are the ability to design websites by dragging and dropping ready-made elements in visual interfaces, use pre-designed templates, and create responsive designs that adapt to all screen sizes.
Drag-and-drop interfaces allow users to visually assemble their websites by selecting elements — such as text blocks, images, and buttons — and placing them exactly where they want.
Pre-designed templates serve as a foundation, providing professionally designed layouts that users can customize to match their brand identity.
Responsive design ensures that websites function seamlessly across all devices by automatically adjusting their layout, images, and text to fit various screen sizes — whether on desktops, tablets, or smartphones.
1. Wix
Wix is a cloud-based website builder that enables businesses to create and manage their websites with an intuitive drag-and-drop interface, a vast template library, and extensive customization options.
Features:
Templates. Wix offers a selection of over 800 templates (including ready-made eCommerce designs).
Drag-and-drop editing. The website builder offers plenty of design tools to create websites featuring responsive layouts, gradients, striking visual elements (vector art, bold shapes, strip-shaped dividers, etc.), videos, CSS styling, and AI to create texts, images, sections or remove backgrounds automatically.
SEO. Wix allows you to to control your website’s basic SEO aspects by working with meta tags, URL customization, structured data markup, robots.txteditor, XML sitemaps, Google Business profile integration, etc.
Accessibility. Wix includes the Accessibility Wizard, image alt text, and accessibility statements, letting you build accessible websites to people with disabilities.
Responsive design. Wix includes AI-generated responsive layouts, automatic element resizing, default scaling behaviors, and an inspector panel for customizing responsiveness across sections and mobile breakpoints.
Hosting and security. Wix provides security features like HTTPS and SSL encryption on every website created on their platform, meaning you don’t need to set it up manually.
AI. Wix ADI (Artificial Design Intelligence) automates website building by generating personalized layouts based on user preferences.
Pros:
You can design and publish a website for free
Easy to use with a no-code approach
Extensive design flexibility with 800+ templates
Built-in eCommerce and SEO tools
Cons:
Limited customization for advanced developers
Template lock-in — switching to a new template requires rebuilding the site
Some Wix sites may have slow loading speeds
Higher costs for premium features (starting at $17/mo)
2. Elementor
Elementor is a WordPresspage builder (available as a free plugin, but there is also a paid pro version) that lets you create websites with a drag-and-drop editor, real-time customization, and a vast selection of ready-made design elements.
Features:
Templates. The Template Library includes over 100 ready-made website templates. However, Elementor features a broad online community, with marketplaces like Themeforest and third-party websites.
Drag-and-drop editing. Elementor allows full control over headers, footers, and dynamic content, making it ideal for complex website structures.
SEO. The WordPress page builder provides built-in features to optimize on-page SEO elements like heading tags, image alt text, and internal linking, helping users directly within the visual editor. It integrates with popular SEO plugins (like Yoast SEO and Rank Math) and generates relatively clean code.
Accessibility. The major accessibility features include color contrast, alt tags, keyboard navigation, and responsive layouts.
Responsive design. It includes a responsive mode, breakpoints, and responsive kits to automatically adjust the look and feel of your site for different devices.
Hosting and security. Elementor Hosting offers various security features to protect websites from cyber threats, including SSL certificates, a Web ApplicationFirewall (WAF), Distributed Denial of Service (DDoS) protection, malware scans, built-in protection against botnet attacks, and 24/7 monitoring.
AI. The page builder includes the ability to generate text content, create custom CSS and code, generate images based on prompts, translate texts, design website layouts, and reference existing websites to replicate specific design elements.
Pros:
Seamless integration with WordPress
Highly flexible design options with no coding required
Extensive third-party plugin compatibility
Cons:
Requires WordPress hosting, limiting standalone use
Can slow down websites if not optimized properly
Some advanced features are locked behind the Pro version (which costs $59 per year for a single website on the “Essential” plan)
Duda is a cloud-based SaaS website builder tailored for digital agencies, web designers, and SaaS companies. It enables users to create professional websites directly in their browser with drag-and-drop editing, design templates, and client collaboration tools — without managing servers or infrastructure.
Features:
Templates. Duda website builder offers over 120 templates suitable for online stores, blogs, and standard business websites. Most templates come with pre-filled elements like images and videos that can be easily replaced with your content. You can start from scratch with a blank template.
Drag-and-drop editing. You can visually build a website by dragging and dropping various content elements like text blocks, images, buttons, and sections directly onto the page, and watch the results of your work in real-time as you drag and drop elements.
SEO. Duda features built-in tools to automatically optimize metadata, title tags, descriptions, sitemaps, and robots.txt files. It lets you identify and fix key SEO issues during the design process. You can also check for broken links and indexing settings.
Accessibility. Though the website builder doesn’t include built-in accessibility features, it supports integrations with third-party services to make inclusive websites.
Responsive design. Duda automatically adjusts designs to different screen sizes, allowing users to preview and optimize their website for mobile devices.
Hosting and security. All Duda sites are hosted on Amazon Web Services. Every website comes with an SSL certificate, data encryption, DDoS migration, and access controls.
AI. The tool lets you generate website content (titles, descriptions, and page sections), automatically create alt text for images, make translations, adjust text tone, fix grammar, and produce SEO metadata.
Pros:
Agency-focused tools for client collaboration Fully responsive designs with mobile optimization Built-in website personalization features
Cons:
Higher pricing compared to other enterprise website builders ($19/mo for the basic plan, $29/mo for the team plan, $59/mo for the agency plan) Limited third-party integrations compared to WordPress-based solutions Less flexibility for advanced customizations
4. Webflow
Webflow is a no-code website builder that combines visual design tools with CMS and hosting capabilities, allowing users to create highly customizable, professional-grade websites without relying on traditional coding.
Features:
Templates. Webflow offers a library of over 1,500 ready-made templates for a variety of websites, from simple one-page sites to complex e-commerce portals.
Drag-and-drop editing. With a simple UI and drag-and-drop function, you can work on both the designer and editor mode to create and edit websites without coding.
SEO. Webflow automatically generates code for meta tags. You can add alt text for images, create custom URLs, create a sitemap, mark which version of a page is the main one, etc.
Responsive design. Webflow automatically generates responsive versions of your site.
Hosting and security. Websites are hosted on a high-performance infrastructure with automatic scaling, fast load times, and SSL security.
AI. Webflow AI Assistant helps generate a new section for your site, edit a line of copy in your CMS, and power personalized content and optimizations.
Pros:
Full design control with a no-code approach
Integrated CMS for content-driven websites
Scalable hosting with built-in security
Cons:
Steep learning curve for beginners
Lacks built-in accessibility features
Higher pricing for advanced features and hosting ($212 per month when billed annually)
Limited third-party plugin marketplace compared to WordPress
5. Squarespace
Squarespace is an all-in-one website builder known for its elegant design templates, built-in e-commerce tools, and user-friendly interface. It is ideal for creatives, small businesses, and entrepreneurs looking to establish a professional online presence.
Features:
Templates. Over 100 free templates are available, categorized into different families with variations within each.
Drag-and-drop editing. Squarespace offers a drag-and-drop editing feature called Fluid Engine, which lets you move elements anywhere on the page, create responsive websites, create dynamic designs, etc.
SEO. The website builder includes a dedicated SEO panel to manage site titles, descriptions, and page title formats.
Accessibility. Squarespace includes a UserWay widget that helps improve accessibility for users with visual impairments, mobility challenges, or other disabilities. The web builder also contains an accessibility and ADA compliance extension.
Responsive design. Squarespace offers a built-in responsive design feature that automatically adjusts content, such as text, images, and videos, making your site readable and usable on any device.
Hosting and security. The platform provides managed hosting with automatic updates, SSL security, and a reliable content delivery network (CDN).
AI. Squarespace streamlines website creation with Blueprint AI and Design Intelligence. Blueprint AI builds a custom site based on your input. At the same time, Design Intelligence offers AI-powered templates, branding tools, content generation, copywriting, product descriptions, email creation, and domain or business name suggestions.
Pros:
Professionally designed templates with easy customization
Built-in ecommerce and marketing features
Secure hosting with minimal maintenance required
Cons:
Less flexible design customization compared to Webflow or Elementor
Limited third-party integrations and extensions
Subscription-based pricing may be costly for small businesses (ranges from $16 per month (billed annually) for the Personal plan to $52 per month (billed annually) for the Advanced Commerce plan)
Let’s compare the main features and pricing of the top 5 enterprise website builders in a table.
Feature
Wix
Elementor
Duda
Webflow
Squarespace
Templates
900+
100+ (plus third-party sources)
120+
1,500+
100+
Accessibility
Accessibility Wizard, alt text, statements
Color contrast, alt tags, keyboard navigation
Third-party integrations required
Lacks built-in accessibility features
UserWay widget, ADA compliance extension
Responsive Design
AI-generated layouts, auto-resizing
Responsive mode, breakpoints
Auto-adjusts for screen sizes
Auto-generates responsive layouts
Built-in responsive design
Hosting & Security
SSL, HTTPS, built-in security
SSL, WAF, DDoS protection, malware scans
Hosted on AWS, SSL, DDoS protection
High-performance hosting, SSL, automatic scaling
Managed hosting, SSL, CDN
AI
Wix ADI for automatic site building
AI for text, CSS, image generation
AI for content, alt text, translations
AI Assistant for layout and content
Blueprint AI for site creation, Design Intelligence for branding & content
Pricing
Free; pro plans start at $17/mo
Free; pro plans start at $59/year
Starts at $19/month
Free; pro plans start at $23/mo (billed annually)
Starts at $16/month (billed annually)
Can I Build a Website With a Website Builder Without Coding Knowledge?
Yes, you can build a website with a website builder without any coding knowledge.
Website builders provide intuitive drag-and-drop interfaces, pre-designed templates, and AI-powered tools that make it easy to create a functional and visually appealing site. However, while this no-code approach is great for beginners and saves time, it also comes with limitations.
Without coding, customization options are restricted to what the platform allows. Advanced features, unique design elements, and integrations may require workarounds or third-party apps. Additionally, website performance, SEO flexibility, and scalability might be constrained compared to a fully custom-coded website.
If you need a quick and hassle-free website, a website builder is a solid choice. But if you want complete control over your design and functionality, learning some coding or hiring a web development team might be necessary in the long run.
What Are the Downsides of Website Builders for Enterprise?
The main downsides of using enterprise website builders include their limited customization opportunities, limited design functionality, difficulties with SEO, migration and integration limitations. Large businesses require scalability, flexibility, and advanced functionality, which most enterprise website builders struggle to provide.
Limited Customization. Enterprises need a website tailored to their brand identity, optimized for conversions, and structured for usability. Unlike custom solutions that allow full control over design, navigation, and interactive elements, website builders restrict customization to predefined layouts and functionalities, making it difficult to create unique user experiences.
Limited Design Functionality. While website builders offer templates, they often lack the flexibility to fine-tune elements for responsiveness and accessibility. This can lead to usability issues and inconsistent branding. A custom-built website ensures precise design control and a fully responsive experience across different screen sizes.
Difficulties with SEO. Many website builders limit access to advanced SEO settings, such as structured data, custom metadata, and technical optimizations. This can negatively impact search rankings and performance. A custom-built solution allows complete SEO control, ensuring better indexing, loading speed optimization, and structured content.
Migration Limitations. As an enterprise grows, the website needs to evolve. Moving a site from a website builder to a more advanced platform is often complex, requiring manual data transfers and risking content loss. This lack of scalability can hinder future growth. Custom websites are built with scalability in mind, allowing for seamless upgrades and technology changes without major disruptions.
Integration Limitations. Enterprises often rely on multiple third-party services, including CRM tools, marketing automation, payment gateways, and analytics platforms. Website builders may not support deep integrations or require workarounds that compromise performance. A custom solution provides the flexibility to integrate any tool seamlessly, ensuring efficiency and smooth operations.
That said, investing in a custom-built website is the best way for enterprises aiming for long-term scalability, full customization, and optimal performance to overcome these limitations.
Website Builders vs Custom Development for Enterprise
A website builder is a tool that allows users to create a website quickly using pre-designed templates and drag-and-drop functionality. In contrast, custom enterprise web development is a comprehensive process that involves creating, designing, optimizing, maintaining, and supporting a website tailored specifically to the needs of large-scale businesses.
While website builders provide convenience, they often fall short in key areas essential for enterprise-level success:
Design Functionalities. Website builders limit creative freedom, forcing enterprises to work within predefined templates that may not align with their branding or user experience goals. On the other hand, custom development ensures a tailored, conversion-optimized, and scalable design that adapts seamlessly across all devices.
SEO. Limited control over structured data, metadata, and performance optimizations can hinder search rankings and slow page loading speeds. With custom development, enterprises can implement a fully optimized SEO strategy, ensuring better discoverability and a seamless user experience.
Integration. Website builders offer integrations like social media sharing, email marketing, payment gateways, and analytics, but these often fall short for large-scale businesses. Enterprises need advanced solutions like EIP, ERP, and ECM, which can be seamlessly managed by custom web development.
Security. Security risks increase as a business grows, and website builders provide only general security measures, often relying on shared hosting and standardized protection. Custom development allows enterprises to implement tailored security protocols, such as advanced encryption, compliance measures, and proactive monitoring, reducing vulnerabilities and ensuring data protection.
Analytics. Website builders offer only basic analytics tools, which may not be sufficient for tracking user behavior, conversion rates, and marketing performance. Custom-built websites provide full access to advanced analytics, enabling businesses to make data-driven decisions based on precise and actionable insights.
Custom development is the better approach for enterprises aiming for long-term scalability, security, and optimized performance. It provides full control over the website’s functionality, ensuring it meets the demands of a growing business while maintaining flexibility and efficiency.
Can I Make a Custom Enterprise Website with a Web Builder?
Yes, but with limitations. Most website builders are designed for quick and simple website creation, offering pre-made templates and drag-and-drop functionality. However, enterprises require way more than a website builder offers.
Large-scale business websites should be built on platforms that can deliver improved website performance, enhanced security measures, streamlined content management, and seamless integration with other enterprise systems. WordPress for enterprise is one of the most popular options.
With WordPress, enterprises can implement custom development features at any scale, integrating advanced design elements, SEO strategies, security measures, and third-party tools. While it offers more flexibility than standard website builders, achieving a custom enterprise solution requires in-depth development expertise.
Relying solely on a website builder may not be the best approach for enterprises looking to build a fully scalable, secure, and high-performing website. Instead, it’s always better to order a custom enterprise solution from experts like IT Monks, ensuring a tailored website that meets all business needs without technical limitations.
An enterprise website is an online site developed for large-scale businesses, featuring advanced functionalities that support complex operations and high-tech…
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