Finco

Your Trusted Partner in Financial Success

Brief

About project & client

Introduction

In the dynamic landscape of financial management, Finco emerged with a vision to redefine industry standards. As the orchestrators behind Finco’s branding, our mission was clear – to seamlessly weave financial expertise with modernity, shaping a brand identity that goes beyond aesthetics.

Client

Finco, a dynamic startup in the financial management sector, is on the exciting path of establishing its brand identity. This comprehensive branding project encompasses the creation of a new logo, color palette, typography, visual identity, brand guidelines, and social media assets to kickstart Finco’s journey.

Client’s Vision

Finco envisions a modern, trustworthy, and dynamic brand identity that reflects its commitment to innovation and client-centric financial solutions. The brand should exude professionalism while maintaining a friendly and approachable demeanor.

Technologies we used

Cooperation model

During our discussions with the client, we explored fixed budget models and established a system of regular updates, reports, and calls on a weekly basis to ensure transparency and accountability throughout the project.

Project team

1x Graphic Designer
1x UX/UI Designer
1x Project Manager

Time period

Project timeline includes a total of 120 hours and an estimated completion date of approximately two months from start date.

Visual Language

Client’s Request

Finco aspires to create a brand identity that seamlessly merges financial expertise with modernity, employing a distinctive visual language to symbolize innovation and trust. The goal was to establish a cohesive and memorable brand that resonates with their commitment to client-centric solutions, setting Finco apart as a trusted and forward-thinking presence in the industry.

Scope of work

Brand Research and Analysis
Concept Development
Logo design
Marketing assets for advertising and promotion campaigns
Collateral Design
Client Collaboration
Guideline for consistent usage of brand elements
Visual identity

SMM & content plan

Client’s Request

The SMM aspect focuses on creating a cohesive and engaging social media presence that aligns with Finco’s brand identity, attracts the target audience, and fosters meaningful connections.

Developing a social media strategy aligned with Finco’s brand identity and business goals
Identifying key platforms and target audience
Designing visually appealing and on-brand social media posts and banners

Result

About Project & Client

Innovative Design and the New Logo: The cornerstone of Finco’s transformed image lies in the innovative design thinking applied to its new logo.
Brand Identity Transformation: Our holistic approach to brand identity revitalized Finco’s visual language, weaving a contemporary color palette, modern typography, and consistent design elements seamlessly across the brand ecosystem.
User-Centric Design: Finco’s brand identity was crafted to not only visually appeal but also elevate the overall user experience, ensuring a seamless connection with its audience.

Get Estimate

Screens

Brand assets

Month

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