Mulax
Brief
Client
Mulax is a next-generation digital asset exchange that allows traders to optimize their portfolios through an innovative, secure platform.
Business Challenge
Mulax needed a highly creative, sleek, and modern-looking landing page with a high conversion rate for subscribers to a newsletter, participation in an ICO, and downloading the Whitepaper.
Technologies we used
Cooperation model
The project was realized under the fixed budget model and using the waterfall model of cooperation.
Project team
1x Project Manager
1x Senior Back-End Developer
1x Senior Front-End Developer
1x Senior Designer
Technology
WordPress
Adobe Experience
Adobe Illustrator
HTML
Time period
6 months from first contact till the website launch
IT Monks does complex custom websites,
ready for the marketing
Business needs
As an established business, Mulax required a new landing page to boost conversions, emphasizing the need for a creative and modern appearance suited to the fintech industry.
Scope of work
- Custom WordPress Development
- Web Design
- Digital Strategy
- WordPress Maintenance
Result
The sleek design and modern approach to landing page development resulted in a boost in the conversion rate.
- Increasing brand awareness and building a user base.
- Increased Google organic traffic by 830%
- Expanded Google rankings to over 473 keywords
- Improved website load time to 1.4 seconds
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