Ecommerce Website Audit

From homepage to checkout, our team analyzes how users navigate through the website, identifying friction points and dead ends that disrupt the buying journey.

All visual elements, patterns, and components are reviewed for coherence. A consistent design builds trust, improves usability, and enhances brand perception.

Special focus is placed on the mobile experience, testing responsiveness, readability, tap targets, and speed to ensure seamless performance across devices.

The entire checkout sequence is evaluated for clarity, speed, and error handling. We identify blockers, such as unnecessary steps, unclear inputs, or limited payment options.

We analyze all critical factors for user experience and SEO, including loading speed, responsiveness, and visual stability. Our team identifies the root causes of performance issues and provides clear, actionable fixes.

We assess how effectively users can find products through search, reviewing relevance, speed, and usability. A poor search experience limits product discovery and negatively impacts sales. The audit improves logic and performance to support smooth navigation.

The audit checks for vulnerabilities in payment workflows, encryption, and transaction handling. Any security gap puts customer data and trust at risk. IT Monks ensures the checkout process meets modern ecommerce security standards.

This audit evaluates all third-party connections – from CRMs and ERPs to analytics tools and marketing platforms. Faulty or outdated integrations disrupt operations and lead to data loss. IT Monks ensures each integration is stable, current, and aligned with business workflows.

We audit core technical elements like crawlability, indexing, sitemaps, robots.txt, and structured data. These factors directly impact how search engines understand and rank the website. Our team identifies and resolves technical issues that often go unnoticed but significantly impact SEO performance.

We assess whether product and category pages communicate topical relevance, not just keyword presence. Modern search algorithms prioritize context, and our team ensures the site’s semantic structure supports better alignment with AI-driven search engines.

We analyze the organization of content across the site, including internal linking, URL structure, and category depth. A fragmented structure weakens topical focus and ranking potential. IT Monks restructures content hierarchies to strengthen SEO performance across the entire catalog.

This audit reviews the quality of backlinks, domain authority, and referral sources. Weak or spammy links can harm a website’s reputation and rankings. IT Monks identifies gaps in authority signals and provides strategies to build a stronger external SEO profile.

We benchmark site performance, visibility, and features against key competitors. This helps identify missed opportunities, market gaps, and strengths to leverage. IT Monks provides strategic insights backed by data to improve positioning and visibility.

We verify that all critical events and user actions are accurately tracked across platforms, including Google Analytics and Meta Pixel. Misconfigured tracking leads to inaccurate data and poor decision-making. Our audit guarantees clean, reliable analytics.

We evaluate how well the site meets accessibility standards (WCAG), ensuring it’s usable for all audiences. Poor accessibility can lead to lost customers and potential legal exposure. Our team identifies and resolves key issues affecting inclusive access.

This audit checks how user data is collected, stored, and processed — from cookie consent to form handling. Non-compliance can lead to fines and reputational damage. IT Monks ensures ecommerce sites align with GDPR and other privacy regulations.